ACCES Conference sessions (2021 programme)

Conference sessions

Thursday 25 November

Welcome address and Music In Africa Honorary Award ceremony

18:30 to 19:00
Type: 
Conference sessions
Venue: 
Constitution Hill

Doors open at 18:00

ACCES 2021 opening night features a welcome address by Music In Africa representatives and an award ceremony, where local legendary artists Thandiswa Mazwai and Vusi Mahlasela will be honoured with the 2021 Music In Africa Honorary Award, followed by music showcases.

With: 
Thandiswa Mazwai
Award-winning singer, songwriter (South Africa)
Vusi Mahlasela
Award-winning singer, songwriter (South Africa)

Music showcases

19:00 to 22:30
Type: 
Conference sessions
Performances
Venue: 
Constitution Hill

ACCES showcases offer a curated platform to discover talent from across the continent's new music scenes. This year, the Reeperbahn Festival renews its partnership with ACCES and brings in some more exciting acts throughout the event.

With: 
Msaki
(South Africa)
Dendri Stambeli Movement
(Tunisia)
Wamwiduka Band
(Tanzania)
Urban Village
(South Africa)
Buhlebendalo Mda
(South Africa)

Friday 26 November

Production essentials

10:00 to 17:00
Type: 
Conference sessions
Workshops
Venue: 
Sci-Bono

This 2-day workshop addresses both established and aspiring record producers. It is facilitated by top record producers and engineers who are keen to share their top production skills on beat making, music arrangement, DAWs, plugins, mastering and useful production tools.

With: 
37mph
Award-winning DJ & Producer (South Africa)
Muzi
Singer, songwriter, and record producer (South Africa)

Return to play

10:40 to 11:00
Type: 
Conference sessions
Venue: 
Sci-Bono

Veteran live events organiser and arts practitioner Rashid Lombard (founder and festival director of the Cape Town International Jazz Festival 2000 to 2014, and founder of Rashid Lombard Inc.)  gives an overview of the  work being done in South Africa as part of the road to recovery after COVID-19. This presentation touches on the current state of the sector, growth issues and how the country will likely shift towards a new safe norm for the live music industry.

With: 
Rashid Lombard
Founder - Rashid Lombard Inc. (South Africa)

Transformations of the African Live music industry

11:00 to 11:45
Type: 
Conference sessions
Venue: 
Sci-Bono

As musicians are slowly getting back on stage, experts from across the continent unpack networks, platforms, cooperation strategies and best practices that will be helpful in bringing back live music. 

With: 
Aziza Ongala
Founder - Ongala Music Festival (Tanzania)
Moreira Chonguica
Musician, composer, and producer (Mozambique)
Walter Wanyanya
Founder and artistic director - Jacaranda Music Festival (Zimbabwe)
Dudu Sarr
Founder - Dakar Music Expo (Senegal)
Rashid Lombard
Founder - Rashid Lombard Inc. (South Africa)

Pan-Africanism, collaborations and exchange with Busiswa

Presented by: 
The Orchard
11:50 to 12:35
Type: 
Conference sessions
Venue: 
Sci-Bono

With massive artistic collaborations throughout the continent, multi-award-winning singer, songwriter and performer Busiswais championing new grounds for a shared pan-African vision. While opening up about the benefits of collaborations to build a strong ecosystem for African music creators, Busiswa will also share her views on the evolution of the music industry and strategies in uniting African artists and reaching global audiences.

With: 
Busiswa
Songwriter, singer and performer (South Africa)
Kgomotso Meso
Radio personality (South Africa)

Amapiano to the world

12:40 to 13:25
Type: 
Conference sessions
Venue: 
Sci-Bono

How has amapiano given kwaito new life, as well as a new way for Africans to connect with each other - and the rest of the world? 
This session will look into the history of amapiano in relation with jazz, house and kwaito and ring together top South African amapiano artists to discuss how Africans have responded with their own scenes, amapiano's international appeal and what the future holds for the genre.

With: 
Abidoza
Producer (South Africa)
Khanyisa Jaceni
Musician (South Africa)
Sir Trill
Musician & producer (South Africa)
Shiba Melissa Mazaza
Founder - Mount Makeda Media (South Africa)

SA hip hop, innovation & developments

14:00 to 14:45
Type: 
Conference sessions
Venue: 
Sci-Bono

South African hip hop has dominated the local industry and some parts of Africa for many years now. It continues to be a major force with exciting new talents being discovered, new innovations, and other developments. There are also challenges and opportunities for hip hop artists and this sector of the industry in general.  Slikour, one of the pioneers of SA hip hop, sits down with figures in the genre to look at all these aspects, while also touching on key experiences, strategies for success, the potential future of SA hip hop and generally sharing important information about the genre.

With: 
Siya Metane (Slikour)
Founder - SlikourOnLife (South Africa)
Gigi Lamayne
Rapper, Singer, songwriter (South Africa)
Vaughn Thiel
Senior Record Label Executive & Artist Manager - Stay Low (South Africa)
Priddy Ugly
Rapper, musician and record label executive (South Africa)
Yugen Blakrok
(South Africa) - Presented by the Reeperbahn Festival

Talent development, incubation and investment models for African creators

Presented by: 
Reeperbahn Festival
14:50 to 15:35
Type: 
Conference sessions
Venue: 
Sci-Bono

Development, capacity building and finances are key for African music creators to perform in  and beyond Africa’s markets. Despite contrasted context and needs, how can cooperation be key in leveraging access  through connections, collaborations and networks?

With: 
Sevi Spanoudi
Founder & CEO - Black Major (South Africa)
Fosta
Artist, co-founder and operations manager - Bridges for Music (South Africa)
Patricia Wachira
Communications Manager - perFORM Music Incubator (Kenya)
Laurent Bizot
Founder & CEO - Nø Førmat! (France)
Colin Schrinner
Head of TuneCore Germany (Germany)

Music showcases

19:00 to 22:30
Type: 
Conference sessions
Performances
Venue: 
Constitution Hill

ACCES showcases offer a curated platform to discover talent from across the continent's new music scenes. This year, the Reeperbahn Festival renews its partnership with ACCES and brings in some more exciting acts throughout the event.

With: 
Tommy WÁ
(Nigeria)
Thobile Makhoyane
(eSwatini)
Diamond Thug
(South Africa)
Worlasi
(Ghana)
Yugen Blakrok
(South Africa) - Presented by the Reeperbahn Festival

Saturday 27 November

Taking your music to the stores - the importance of metadata

Presented by: 
Ditto Music
10:00 to 11:00
Type: 
Conference sessions
Workshops
Venue: 
Sci-Bono

All music creators need to fully understand how digital music distribution works. In this session, Ditto music’s Wendy Verwey Bekker will teach you to be super efficient in digital distribution, particularly focusing on metadata techniques that all creators have to know.

 

With: 
Wendy Verwey Bekker
Regional manager Africa - Ditto Music (South Africa)

The state of the South African music industry

10:30 to 11:15
Type: 
Conference sessions
Venue: 
Sci-Bono

The state of affairs in any music industry can have a profound impact – both positive and negative – on musicians and other stakeholders. Some analysts have previously described the South African music industry as an enabling space for creators (in comparison with other African music industries). Is this really the case in 2021? What are the key shifts in the local industry? What are the opportunities that musicians and other stakeholders need to be aware of? These are some of the focus areas of this panel. 

With: 
Ninel Musson
Co-founder - VTH Season (South Africa)
Rob Cowling
General manager - Gallo Music Group (South Africa)
Pfanani Lishivha 
CEO - SAMPRA (South Africa)
Rowlin Naicker
Managing Director - Sony Music Publishing (South Africa)
Yoel Kenan
Founder & CEO - Africori (South Africa)

Release strategies, management & touring tips

11:00 to 12:00
Type: 
Conference sessions
Workshops
Venue: 
Sci-Bono

Join Jess White, Akum agency’s prolific artist manager, booking expert, promoter, creative producer and consultant and learn about release strategies, management, touring and other essential aspects to develop a successful career.

With: 
Jess White
Founder - Akum agency (South Africa)

Empowering African artists to get their music heard

Presented by: 
Reeperbahn Festival
11:20 to 12:05
Type: 
Conference sessions
Venue: 
Sci-Bono

African and global platforms have been expanding to help artists get their music out and prosper both on the continent and abroad – from playlists to accelerating programmes and brand deals. How do  music distribution models and platforms (both local and global) contribute to drive inclusivity in the global music market? Distribution and promotion executives share best practices, opportunities and collaborations across markets to connect African talent with worldwide audiences.

With: 
Phil Chard
Managing Director - Point Black Africa (Zimbabwe)
Mpumi Phillips
Director of distribution - The Orchard (South Africa)
Philip Edusei
Founder - Unorthodox Media (Ghana)
Larissa Fainberg
Editorial and Marketing Partnerships - Believe (South Africa)
Yuvir Pillay
TikTok Music Operations Manager (South Africa)

How to build a music brand that’s true to your sound

12:00 to 13:00
Type: 
Conference sessions
Workshops
Venue: 
Sci-Bono

As a musician getting to the point where you feel you’ve branded yourself and your music can take a lot of time and effort. This session will answer these questions: How is a music brand created? What process do indie musicians go through to create a brand? What steps are taken to create a music brand that resonates with an audience? How to use a brand to get sponsorships and other revenues? 

 

With: 
Gigi Lamayne
Rapper, Singer, songwriter (South Africa)
Cuthbert Ndlovu
Artist manager - Hart Roc Entertainment (South Africa)

Monetising music digitally : solutions and strategies for African indie talent

12:10 to 12:55
Type: 
Conference sessions
Venue: 
Sci-Bono

Music streaming revenue increased by almost 40% last year and is projected to reach $242m in 2021. This session will look at how African artists can best monetise their music and earn more income from their works. What tools and services are available to African independent artists ? Which platforms are ideal for African music? What are the dos and don'ts? How do administrative services, creatives and entrepreneurs work together for music creators to thrive on the global digital scene? These are some of the questions that will be addressed by our panellists.

With: 
Sarah Jane Nicholson
Managing Director - Paradise Africa Distribution (Germany)
Jotam Matariro
CEO - CAPASSO (South Africa)
Antos Stella
CEO - Content Connect Africa (South Africa)
Ruddy Kwakye
CEO - The Rave Group (Ghana)
Akotchayé Okio
Int. Development Officer for Africa - SACEM (France)

Pitch sessions

13:00 to 13:50
Type: 
Exhibitions
Conference sessions
Venue: 
Sci-Bono

ACCES offers a curated platform for international and local music companies to present innovative services, products and projects. 
Discover new inititatives and trends, learn about different markets and interact with other players.  

(More additions soon)

In conversation with Master KG

Presented by: 
Africori
14:00 to 14:35
Type: 
Conference sessions
Venue: 
Sci-Bono

Master KG has had a phenomenal career. He is an inspiration to many music creators across the continent. In this session, the award-winning artist shares his views, knowledge and experience in the music industry, while also talking about the Jerusalema global phenomenon and his current strategies, projects and collaborations.

With: 
Master KG
Multi-award-winning producer (South Africa)
Sol Phenduka
Radio personality (South Africa)

Production essentials (part 2)

14:00 to 17:00
Type: 
Conference sessions
Workshops
Venue: 
Sci-Bono

This 2-day workshop addresses both established and aspiring record producers. It is facilitated by top record producers and engineers who are keen to share their top production skills on beat making, music arrangement, DAWs, plugins, mastering and useful production tools.

With: 
37mph
Award-winning DJ & Producer (South Africa)

I am here

Presented by: 
In partnership with Bassline Fest and Reeperbahn Festival
16:00 to 23:00
Type: 
Conference sessions
Performances
Venue: 
Constitution Hill

ACCES 2021, Reeperbahn Festival and Bassline Fest join forces on the closing day of the music conference and feature a powerful pan-African line-up. 

With: 
Sampa the Great
Rapper and songwriter (Zambia) - Presented by the Reeperbahn Festival
Thandiswa Mazwai
Award-winning singer, songwriter (South Africa)
Stogie T
(South Africa)
Morena Leraba
(Lesotho)
Laliboi
(South Africa)
MOONGA K.
(Zambia)
Ikati Esengxoweni
(South Africa)