SERVICES REVENUES

Whether they have official qualifications or not, all musicians develop knowledge and skills over the years by practising, performing live and navigating the music industry. In these uncertain economic times – especially as live performance opportunities have become harder to come by – musicians are encouraged to put these skills to use in new ways, or in different industries, to find additional revenue streams. The Services section of our educational articles is intended to present a range of ideas for musicians looking to venture out into new areas of the music business.

MAXIMISING SERVICES REVENUES

Society’s consistent consumption of music seems to stand in stark contrast to the unstable income terrains many music creators find themselves inhabiting. The trope of the starving musician is an...

Over the past 20 years, the digital revolution has triggered seismic changes within the music industry, and the rate of evolution shows no signs of slowing...

A music career is a business as much as it is an art form. A musician or artist’s job is to create music, while a manager’s job is to handle the business elements of the music industry.

One of the most prevalent corporate avenues for musicians is through the advertising and marketing industries. Partnerships with corporate companies currently contribute large amounts to artist...

The process of accepting a fee in exchange for composing a new piece of music is known as a music commission. This is a broad term that covers a wide range of possibilities, from being contracted...

Being a musician means acquiring knowledge of musical theory and practical musical skills over the years. Teaching presents an opportunity to share this expertise with a new generation of...

The Organisation for Economic Cooperation and Development (OECD) has noted a substantial rise in online learning in the wake of the COVID-19 pandemic.[1] Online course...

The impact of the COVID-19 pandemic on the South African live music industry has been stark and devastating, with 90% of industry professionals reporting a loss of income since March 2020....