Paular Dlamini

Bio

Born and raised in Durban, Paular Dlamini always had a great passion for music. After graduating high school, her
dream was to be a notable singer like the great Mya Harrison but she later on discovered that she is not cut out for
the lime light. In 2011 She then ventured to study Audio engineering at Audio Cape College to learn about music
production and sound. As determined and motivated she is, in 2013 she landed her first job at Durban motion
pictures as a music editor/ Foley recordist, she then later on joined an intern programme at Highway radio 101.5
FM in 2015 , after the program she was the only intern offered a permanent position as a Junior Sound Engineer
for 2 years .
The ambitious 26 year old didn’t just want to be the lady behind the music creation but wanted to be one of the
best music business moguls. In 2017 she went to applying for the Artist management master classes at KUMISA
and she was one of the 15 selected candidates to attend the 1 year Artist Management Master classes facilitated
by the notable artist manager Lerato Sejeng. She went on to graduating as a Top student at the artist Manager
Master Classes and during that period and had the opportunity to freelance for a commercial radio station Vuma
FM as a Sound engineer. With her significant achievements and experiences in the industry, she got the attention
of London based Serial entrepreneur and investor Salim Hathbul, Co-Founder of Makini Group, who is currently
her business mentor.
She was then inspired to open her own Music management and consulting company Thendric Pty Ltd. A music
company that is dedicated to help independent music artists across Africa, by providing opportunities, knowledge
and exposure in the local areas to the world at large through our music services that we provide from Artist
management, Artist Development, Consulting, music administration and Tailored music industry services to making
them a better artist. The company’s mission is to be a bridge for independent music artists and the industry.
Her company has gone to doing work for the SA idol second runner up contestant , consulting for an annual arts
festival and occasionally is invited to be a speaker at local music business workshops around Durban .The future
looks great for Thendric Pty Ltd as they are diplomacies in place to map the company as one of the most
recognized music companies that will uplift and improve the musical landscape in Africa.

Photos

ZADurban, South Africa
In operation since: 
2017

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