Programmes or projects that align with the ‘Sound Connects’ theme and work towards accelerating development and increasing the capacity of the cultural and creative sectors in Southern Africa, including:
- Improving the capacity of creative professionals, leaders and organisations to enhance their contribution to the social and economic development of the cultural and creative sectors in Southern Africa.
- Improving access to financing to support the creation and sustainability of businesses and organisations in the cultural and creative sectors.
- Increasing visibility and market access for cultural and creative practitioners and artists from Southern Africa.
Programmes or projects must focus on one or more of the following areas:
Professional development for culture and creative sector practitioners in Southern Africa.
Capacity building programmes that offer learning in 1 or more of the following areas:
- Business and management skills to support the identification of new markets, responding to market needs, and identifying income streams for cultural and creative products and services.
- Better understanding of intellectual property creation, protection, and exploitation.
- Technical skills to support the sector such as digital skills, sound engineering, sound and video editing etc.
- Cultural journalism skills development.
- Self-promotion for cultural and creative sector practitioners.
- Activities could include training and capacity building programmes, secondments, mentoring, bursaries, support to hubs to extend their existing training offers and other short courses
Programmes that deliver incubation of talent and services in the performing arts.
- Programmes might include residencies, artist exchange, new talent programmes and competitions. Organisations or individuals delivering incubation programmes will be expected to outline how initiatives offer sustainable impact for the creative professionals engaged and/or the sector in Southern Africa more broadly.
Programmes offering more affordable and greater access to professional services and facilities.
- Provision of existing facilities and professional services such as low cost or free use of venues, recording or editing facilities. In particular services or facilities that influence quality and quantity of products, especially within underrepresented groups. Services and facilities might include access to professional studios, rehearsal facilities, access to high quality venues, access to key services including legal assistance, videography, photography, publicity and other services, and access to formal education or training.
Platforms that offer sustainable opportunities for showcasing quality products to wider audiences while facilitating the rapid mobility of practitioners and exchange among practitioners.
- Showcasing platforms might include festivals, venues (that provide regular showcasing opportunities e.g. residences, concerts, theatre performances etc.), trade fairs, festival circuits (that actively develop sustainable mobility ecosystems for creatives), conferences, and other network building platforms.
Creation of platforms (digital and non-digital) that offer long-term awareness, discovery and distribution of local products and services.
- Platforms might include streaming platforms (audio-visual), development of apps that offer professional services to practitioners, development of online distribution channels, including websites and digital interventions, radio platforms, podcasts, TV platforms, chat platforms and other innovative platforms.
Export-focused initiatives to support distribution of cultural and creative sector goods and services from Southern Africa to regional, continental and international markets.
- Initiatives might include strategic partnership programmes, trade missions, market development programmes and trade events
Supporting business startups and organisations that are able to develop sustainable services.
- Including initiatives that offer services (e.g. app development, effective distribution and publishing models, intellectual property management etc)
Development of cultural and creative education programmes aimed at engaging young people in the sector.
- Activities might include new audience development for cultural education, especially among young people, educational projects that focus on educating young people, women and other underrepresented groups, especially at a young age, encouraging and supporting the introduction of visual literacy in state educational and civil society programmes
Research that creates awareness and understanding of creative economy opportunities, impact and context.
- This might also include research relating policy and legal frameworks effecting the cultural and creative sector and advocacy initiatives to engage government in dialogue around it.
Creation of best-practice-based digital platforms that enable practitioners to learn about financing mechanisms and innovative technological approaches in the digital age.
- The platform should act as a ‘one stop shop’ consolidating information about all funding opportunities from all sources
Support for creators/artists by providing advice, tools, resources and funding to help them start their own businesses.
- The platform should act as a ‘one stop shop’ consolidating information about funding opportunities from different sources, also on a regional, continental and international level.