Michael Bamfo

10+ years experience across all aspects of music business.

Specialties include: Artist/Events Management, Digital Marketing, A&R, Social Network Optimization, Fan Engagement, E-Commerce, Brand Identity Creation and Management.

Michael Bamfo is the founder and CEO of Apprise Music & Media (a music distribution company) and is responsible for all overall company direction and strategy.

Having worked in a number of positions within the music industry for a number of years, Bamfo is also a professional website developer and designer. Bamfo has had the honor of working and conducting events at world class music forums such as MIDEM, WOMEX, MUSIC IMBIZO and ACCES by Music in Africa, He is also a talented music writer, composer and producer.

You will often find Bamfo at his home studio assisting emerging artists with their compositions and in his spare time raising funds and contributing to “The Ignite Ghana!” project; which aims to promote the education of the Ghanaian child on their country’s traditional music through research and generosity.

Under Bamfo’s leadership Apprise Music has had successful years as exporters of music and creative digital content.

Apprise Music Distribution is a premiere global digital content distribution and monetization platform based in Ghana with representations across several African countries, Europe, America and the Middle East, we are a network of music business professionals with international connections with a goal to empower independent artists with the tools needed to launch and grow their career. Our digital partners include Believe Digital, IMRO, Songtrust, iTunes, Spotify, Audiomack, YouTube, Amazon Music and many more.

Some questions that where well addressed by the panel were; How do we form better synergies between Diaspora and the African continent, Which are the music conferences in Africa?, Who are the PRO’s/collection agencies for Africa?, Besides Boomplay and Mdundo, are there any other platforms in Africa?, What are some booking agencies that u recommend artists outside of Africa to contact?, The bureaucracy is different in Africa, what should we change in our approach?, What is the best way to connect with African artists?, Is there a punk rock scene in the African music market?

Speaking on the panel was Michael Bamfo of Apprise Music Distribution who has 10+ years of experience across all aspects of the music business. His specialties include Artist/Events Management, Digital marketing, A&R, Social Network Optimization, Fan Engagement, E-Commerce, Brand Identity Creation and Management. Michael Bamfo is responsible for all overall company direction and strategy. Having worked in several positions within the music industry for many years, Bamfo is also a professional website developer and designer and has had the honour of working and conducting events at world-class music forums such as MIDEM, WOMEX, MUSIC IMBIZO and ACCES by Music in Africa.

We offer bespoke digital release strategies for artists & labels across all platforms increasing visibility, engagement, sales, and streams. Dedicated music professionals at your service to develop your digital strategy. Honesty, transparency, and efficiency are our core values....