Open call: Création Africa programme for SA, Malawi and Lesotho

Création Africa 2 is designed to strengthen entrepreneurship within the Cultural and Creative Industries (CCI) through a structured combination of mentorship, incubation, training, funding and networking, with a focus on entrepreneurs who are ready to expand their businesses through targeted support and investment.

Sectors covered under the Cultural and Creative Industries include:

• Music: Composition, production, performance and distribution.
• Visual and Performing Arts: Painting, sculpture, photography, theatre, dance, circus and live performances.
• Film and Television: Production, direction, distribution and related audio-visual services.
• Design and Craft: Graphic and industrial design, and artisanal crafts.
• Fashion: Apparel, accessories and related industries.
• Animation, Gaming and Interactive Media: Animation, video games, software and immersive experiences.
• Digital Media: Digital content creation and social media production.
• Creative and Cultural Promotion Spaces: Festivals, events, creative hubs and community spaces.
• Publishing: Books, magazines, newspapers and digital publications.
• Architecture: Architectural design, urban planning and related services.
• Cultural Heritage: Museums, archives, preservation, restoration and heritage management.

Who can apply

The call is open to entrepreneurs operating within the Cultural and Creative Industries in South Africa, Lesotho and Malawi.

Applicants must:

• Be over 18 years of age.
• Be a resident of South Africa, Lesotho or Malawi.
• Own and manage their business.
• Operate an existing, registered business in one of the three countries.
• Be available and committed for the full duration of the programme, including taking time away from business obligations if required.

Key dates

• Presentation by shortlisted applicants to the jury: 19 to 23 January 2026.
• Announcement of selected 50 entrepreneurs: 26 to 29 January 2026.
• Intensive mentorship programme: 2 February to 20 March 2026.
• Pitch sessions: End of March 2026.
• Incubation programme: 6 April to 9 October 2026.
• Immersion programme: October to November 2026.

How to apply

• A detailed breakdown of the call for entrepreneurs is available via the programme’s official application information page.
• Applications must be submitted through the designated online application platform.
• Application deadline: 7 December 2025 at 23:59 SAST.

All enquiries should be sent via email at projectofficer.faec@frenchinstitute.org.za.

Disclaimer: Opportunities published on this platform are provided by external organisers. While we aim to share accurate and current calls, Music In Africa is not responsible for the organisation, management or delivery of any related events or programmes.

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