Kenya Tourism Board


Vision: To be the leading tourism destination brand in Africa by 2025. Mission: To inspire the world to visit Kenya through effective marketing of Kenya’s tourism products while enriching the lives of Kenyans and visitors alike. Mandate: Develop, implement and co-ordinate a National Tourism marketing strategy; Market Kenya at Local,National,Regional and international levels as a premier tourist destination; Identify tourism market needs and trends and advise tourism stakeholders accordingly; Perform any other functions that are ancillary to the object and purpose for which the Tourism Board is established.

In operation since: 
Profile added by Claire Metais on 29 Oct 2018