Hype Josh

Hype Josh is a Creative Industry Executive and journalism-trained strategist with over three years of proven impact in the media and entertainment space across East Africa.

He is the Founder and CEO of Mziki Ibambe Promotions, a leading entertainment PR agency, talent management firm, and creative consultancy serving the music, sports, television, radio, and film industries. Through the agency, Josh supports musicians, actors, content creators, and event hosts with brand strategy, digital marketing, publicity, and booking services. He has been instrumental in shaping the careers of artists such as Damian Sanya and currently manages the growth of Kahuti and Gladoh Gladoh.

Josh is also the Founder and CEO of Hype Agency, a strategic communications firm offering services in digital strategy, social media management, content creation, public relations, and stakeholder engagement. A specialist in digital identity and brand positioning, he has architected the online presence of industry leaders including Bamba Studios, Rims Studios, and Sauti Village.

From securing high-tier media placements to executing large-scale event campaigns, Hype Josh stands as a driving force behind some of East Africa’s most visible and influential creative brands.